Subculture as a Language: Oscar Ouyang’s New Collection with Pull&Bear
As the main partner of BFC NEWGEN, Pull&Bear continues to support emerging designers through its ‘Canvas for Creativity’ project. Following collaborations with Chet Lo, Johanna Parv, LUEDER and Karoline Vitto, Pull&Bear has joined forces with emerging designer Oscar Ouyang for the SS27 season of London Fashion Week, with the support of the British Fashion Council’s NEWGEN programme.